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Comparison · Google Forms

A Google Forms alternative in your site’s colours

Google Forms is free and effectively unlimited, so this is not a pricing comparison. It is about a form styled to match your site’s colours, and who you can give access to without handing over a Google account.

Free plan, no card. Paid plans start at $19 a month.

Why people look for a Google Forms alternative

Google Forms costs nothing and will not run out, so a comparison that leaned on price or caps would be dishonest before it started. A Google Form can be themed, too: Google’s own help documents a header image, a theme colour, a background colour and a font for each form. So the difference is not whether a form can be styled, it is where the styling starts and who can be let in. A Google Form’s theme is something you set by hand inside that form. A Sorraia form is styled to match from the moment you create it: its colours start from the site’s brand kit, and you can change them in the builder. The second difference is access. Google’s unit of access is a Google account and Workspace is licensed per user, so “let the client see their responses” means sharing with a person’s Google identity. Sorraia’s unit is the client site: you invite a client by email to one site, they see that site’s submissions and nothing else, and every client site sits in one dashboard.

The differences that are structural, not marketing

Every claim below was read from Google Forms’s own pricing or documentation on 3 September 2026, and each one links the page it came from. If one of them has gone stale since, the linked page wins and we would rather you found out there than took our word for it.

Why there are no Google Forms prices on this page

Google Forms’s pricing page served us euros rather than dollars, which means any figure we printed would be a number for one region presented as if it were yours. So this page compares what is capped, metered and charged extra for — which does not change with currency — and links their pricing page for the amount.

Google Forms can be themed, by hand, form by form

Google’s help documents a header image, a theme colour, a background colour and a font for a form, so a Google Form does not have to look like a default one. What it does not start from is your website: the theme is set inside each form, by hand. A Sorraia form is styled to match from the start — its colours come from the site’s brand kit when you create it, and you can change them in the builder afterwards.

Source: support.google.com · checked 3 September 2026

The embed is an iframe Google generates for you

Google’s Send → Embed HTML hands you an iframe with a fixed width and height to paste into your page. It works everywhere, which is its virtue, and it is a separate document, which is its cost: your stylesheet stops at the frame boundary, and the height is a number you guessed rather than one the content decides. A Sorraia form goes live with one copy-paste too, and it starts in the site’s colours from its brand kit.

Source: support.google.com · checked 3 September 2026

Access is a Google account, licensed per user

Sharing a form or its responses means sharing with a Google identity, and Workspace is priced per user per month, so giving a client visibility has a per-person shape to it. Sorraia’s client access is granted per site against an email address, with no seat cost — every paid plan has unlimited users and bills a subscription quantity of one, whether that is you alone or you plus every client contact.

Source: workspace.google.com · checked 3 September 2026

Responses land in a Sheet, which is a real advantage

This row is not a criticism. A Google Form drops straight into a spreadsheet, and for anything you are going to sort, pivot or hand to a colleague, that is hard to beat. Sorraia stores submissions in a dashboard you filter by site and date, exports the current view to CSV on paid plans, and from the Growth plan routes events onward with workflows — email, Slack, Mailchimp, HubSpot, or a webhook into your own stack. There is no native Google Sheets action, so a Sheet is reachable through the webhook rather than in one click.

Source: support.google.com · checked 3 September 2026

Side by side

The same four questions for both. Every Google Forms cell repeats a claim from the section above and links the page it was read from; where we hold no claim from Google Forms’s own pages, the cell says so instead of guessing.

ComparedSorraiaGoogle Forms
Styling to your siteStyled to match: its colours start from the site’s brand kit, and you can change them in the builder.Each form can be themed by hand: a header image, a theme and background colour, and a font.Source: support.google.com · checked 3 September 2026
Client accessA client login is scoped to one site: the client sees that site’s submissions, bookings and orders and nothing else on your account, and you can let them edit its forms, calendars and shop widgets. No per-seat charge.Access is shared with a Google account, and Workspace is licensed per user.Source: workspace.google.com · checked 3 September 2026
Payments to the client’s own StripeNot applicable
PriceFree plan; paid plans from $19 a monthNot compared

See it working

This is a real Sorraia form — our own contact form, rendered into this page’s own markup rather than into a frame. Open your browser’s inspector if you want to check that. Send it something if you like; it reaches us.

What you get with Sorraia

  • Styled to match: colours from the site’s brand kit
  • Live with one copy-paste
  • One dashboard across client sites
  • Client logins scoped to one site

Free plan with no time limit, no card.

When Google Forms is the better choice

More often than a page like this usually admits. If the form is for your own team — an internal request, a signup sheet, an event RSVP, a quiz, anything that should end up in a spreadsheet — Google Forms is free, unlimited, already in the account you have, and you can theme it yourself. Use it. The case for moving is narrow and specific: the form is customer-facing, it sits on a client site whose look you are responsible for, and somebody other than you needs scoped access to the answers.

Questions

Can I still get responses into a Google Sheet?

Not in one click — there is no built-in Google Sheets action. Every Sorraia form can forward each submission to a webhook URL you set, so a Sheet is reachable through a script or an automation service in the middle. If a spreadsheet is genuinely the destination and the form is internal, that is a good argument for keeping Google Forms rather than for building a bridge to it.

Can my form look like the rest of my website?

Yes. A Sorraia form is styled to match: its colours start from the site’s brand kit when you create it, so it arrives in your site’s colours rather than a default palette, and you can change them in the builder’s Design tab later.

Who can see the responses?

You, and any client you invite to that one site. A client login shows that site’s submissions, bookings and orders and nothing else on your account, and it is not billed as a seat.

Do I get an email when someone fills in the form?

Yes, by default. Each submission sends a recap to your account email with a link to it in the dashboard, and you can turn that off per form. You can also send the person a copy of what they submitted, as long as the form has an Email field.

Try it on one site before you move anything

The free plan covers one verified website with no card, and the embed is the same one you would use on a paid plan. Build a contact form, put it live with one copy-paste, and see how it looks on a page you already own.

Google Forms is a trademark of Google LLC. Sorraia is not affiliated with, endorsed by, or sponsored by Google Forms.